MYRTLE BEACH, SC (WBTW) – The City of Myrtle Beach says as flood waters rise and travel into the city becomes difficult, it’s the perfect time for residents to support locally-owned businesses.

“Our hearts go out to everyone who’s experiencing or expecting damage from Florence the Flood,” reads a post from the city’s Facebook page.

The post goes on to say that Hurricane Florence and subsequent flooding is strongly impacting the Grand Strand’s economy. Residents and those who own second homes in the area are attempting to repair or prepare for imminent flooding.

“Our regular visitors are either dealing with effects of the storm themselves, or else they simply can’t get here easily. Travel to and from the Grand Strand will be difficult for the next week or two. With that in mind, here’s a great chance for City of Myrtle Beach residents to get out and support your local businesses,” encourages the post.

The city says many Myrtle Beach restaurants are open, as well as unique shops, with no crowds or lines.

“Get out and enjoy entertainment venues and “tourist” destinations,” the city says. “Your support could mean the world to a local business that’s struggling in this window.”

Leaders say the support from community members can help local businesses survive the post-storm recovery period.