GREENVILLE, S.C. (press release) – BI-LO today announced that on Saturday, July 4, all profits generated at its grocery stores will be donated in support of Wounded Warrior Project’s
Independence Program. The Independence Program is designed to help warriors who need to rely on their families and friends for support due to injuries they have suffered, such as brain injury, spinalcord injury, or other neurological conditions. Individualized plans are created with goals to provide a future with purpose at no cost to the warriors or their support teams.
“BI-LO operates in states with some of the highest Active Duty military populations in the United States,” said Ian McLeod, CEO and president of Southeastern Grocers, parent company of BI-LO,
Harveys and Winn-Dixie grocery stores. “While we recognize on Memorial Day those soldiers who paid the supreme sacrifice and give thanks to those who have served on Veterans Day, the sacrifice
and needs of those who are severely injured visibly or invisibly is not necessarily fully understood. I am honoured that we are running this program and am thankful to the military men and women and
their families for their service and sacrifice.”
“We believe we all have a responsibility to care and contribute to the lives of those who have served and sacrificed for the nation, which is why we are committing every cent of every dollar of profit
generated this Independence Day across all of our BI-LO stores to help support the Wounded Warrior Project’s Independence Program,” continued McLeod. “We felt it is the right thing to do, and our
associates do, too.”
“Continuing our work with BI-LO in the spirit of supporting our lifelong commitment to serving our nation’s veterans is exciting,” stated Steven Nardizzi, CEO of Wounded Warrior Project. “Dedication
to our injured service members is evident in the sincere efforts of companies like BI-LO, and the support we will be receiving from them is vital to our mission to honor and empower our Wounded
Warriors, and Independence Day is the perfect time to celebrate.”
Simply by shopping at BI-LO on Independence Day, customers will help support those who serve and sacrifice for our nation. The more customers shop, the more they donate.* Other ways in which
customers can support the cause include:
• By donating generously during checkout between Wednesday and Sunday July 1-5.
• By proudly wearing the “I Donated” sticker that cashiers will hand out on July 4 to all
customers to encourage friends and family to do the same.
• By liking, following and sharing BI-LO Facebook posts and Twitter feeds with #AllForHonor.
• By honoring a veteran or service member by posting a dedication on a special Facebook page,
www.facebook.com/allforhonor.
* See store for details and specific exclusions that apply
About Wounded Warrior Project
The mission of Wounded Warrior Project® (WWP) is to honor and empower Wounded Warriors.
WWP’s purpose is to raise awareness and to enlist the public’s aid for the needs of injured service
members; to help injured servicemen and women aid and assist each other; and to provide unique,
direct programs and services to meet their needs. WWP is a national, nonpartisan organization
headquartered in Jacksonville, Florida. To get involved and learn more, visit
woundedwarriorproject.org.
About Southeastern Grocers
Southeastern Grocers, LLC, parent company and home of BI-LO, Harveys and Winn-Dixie grocery
stores, is the fifth-largest conventional supermarket chain in the U.S. and the second-largest
conventional supermarket in the southeast based on store count. The company employs nearly 72,000
associates who serve customers in approximately 790 grocery stores, 143 liquor stores and 527 in-store
pharmacies throughout the eight southeastern states of Alabama, Florida, Georgia, Louisiana,
Mississippi, North Carolina, South Carolina and Tennessee. BI-LO, Harveys and Winn-Dixie are wellknown
and well-respected regional brands with deep heritages, strong neighborhood ties, proud
histories of giving back, talented and loyal associates, and strong commitments to providing the best
possible quality and value to customers. For more information, please visit www.bi-lo.com,
www.harveyssupermarkets.com and www.winndixie.com.